Chair/Public Awareness Liaison to ASLA: Liam Cleary (E)
Members: Ann Marchino (E), David Goldberg (W)

Purpose:

The Public Relations Committee is responsible for the preparation of external communications to non-members of the Chapter and to the general public.

Tasks:

The Public Relations Committee has been charged by the Chapter Executive Committee to perform the following tasks:

Short Term:

  • Create an organizational chart of the Chapter, its sections and its committees.
  • Develop a public relations page on the Chapter website
  • Add design award graphics to the website.
  • List Chapter committees on the website and ask for committee volunteers.
  • Keep 2014 Annual Meeting page updated.
  • Develop links to related sources of interest to landscape architects (i.e., LA Registration Board, LARE review courses, CE opportunities).

Long Term:

  • Provide media coverage or packages for all awards and scholarships bestowed by the Chapter and the Sections.
  • Coordinate the dissemination of information prepared by National ASLA to appropriate audiences.
  • Coordinate LA Month activities.
  • Analyze how the Chapter website could be used to disseminate information to identified audiences.
  • Disseminate tapes and videos to outlet sources such as public television.
  • Determine effective methods to get landscape architects and landscape architecture in front of the public.
  • Identify audiences to be reached.
  • Develop media contacts and oversee contacts made by each Section.
  • Determine the feasibility of developing firm directory brochures or awards brochures.

Committee Representation:

Members should include one member from each Section.